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ABA therapy, also known as Applied Behavior Analysis, is a type of treatment that is widely used to help individuals with autism spectrum disorder (ASD) improve their social, communication, and behavioral skills. This therapy focuses on understanding the underlying causes of certain behaviors and implementing strategies to promote positive changes. ABA therapy is based on the principles of operant conditioning, where desired behaviors are reinforced and undesired behaviors are minimized through positive reinforcement techniques. This approach involves breaking down complex skills into smaller, manageable steps and using systematic prompts and rewards to teach and reinforce appropriate behaviors. The goal of ABA therapy is to enhance the individual's quality of life by increasing their independence, functional skills, and overall well-being. It is important to note that ABA therapy is a personalized and evidence-based approach that can be tailored to meet the unique needs of each individual with ASD.